Roundtown was a website built to help users to enjoy and discover events close to them, call it a yelp for events. The team had very rough functional working concepts when I joined, and we worked collaboratively to grow it into a full-fledged experience. UI/UX design, user persona development, user testing, visual design and CSS finessing was some of the specialty I brought to the table.
The starting point
First pass at Roundtown’s sitemap.
User personas created to guide the product design process.
Examples of wireframes produced to explore preference regarding map use, prominence, and display.
Example of feedback compilation from various user sessions.
By the time I left Roundtown, the site was much further along its path and much closer to its final state. We have worked in multiple UI/UX challenges, renamed the company, learned tons and tons, and went much further down the road of smart content curation, gathering, and editing. I am glad for my time at Roundtown where I made friends and had a blast diving in the world of startups..
